The Plan

Our plan is to bridge the gap between maker and viewer, we want to share the production process and involve the talent of our audiences. Anybody helping this project will be credited and get professional recognition. Find out how to become part of a community that is developing new ways to produce and distribute documentary films.

1. Research

2. Promotion

3. Production

4. Distribution

A documentary like this takes time to develop; research for Sandgrains is already more than two years deep, and You can be a part of it.A film like ours, trying to find new ways of creating and distributing content, relies on a strong promotional campaign. And the main actor is You!Producing a film requires many skills and human resources. Some of the steps will involve crowd-sourcing talent where you could get involved.Our distribution stategy is defined as hybrid; we will get the film out on every platform on the same day, and you can choose which one you prefer.

STAGE 1: The Research

A documentary like this takes time to develop; research for Sandgrains is already more than two years deep, and You can be a part of it.

Our Research

  • Off Location
    We have been studying and researching the topic since November 2008.
  • On Location
    In March 2010 we travelled to Cape Verde and consolidated our desk research on the field.
  • Trailer Production
    During our on location trip we shot 12 hours of footage that has been edited by Karla and colored by Filippo.

Your Research

  • Community Research
    Have you got relevant info or want to take part in the research? You can join the team!
  • Expert Cross-referencing
    Isabella Lövin and Jose Ramos are our referencing experts, but if you are or know somebody that is an expert in Fisheries Management, European Policies or Geology, and want to help out, we are all ears!

STAGE 2: The Promotion

A film like ours, trying to find new ways of creating and distributing content, relies on a strong promotional campaign. And the main actor is You!

The Website

  • Main Development
    The production team has been developing the site with Simon, our programmer.
  • Video Pitch
    Gabriel and Jordie are currently at the stage of developing a video presentation.
  • Crowd-sourced Translation
    The site is multi-language and we are relying on our audience to translate the content in as many languages as possible. Are you up for translating some content or subtitling in your language?
  • Crowd-sourced Logo
    As our first major crowd-sourcing experiment we decided to open a competition for the realization of the film’s ideogram and logotype. Are you a graphic designer? Can you do the job? You are in the team!

The Fundraising

  • Crowd-funding
    Our audience are our main producers, help us make this documentary by donating and supporting.
  • Traditional Funding
    With a base of funding and audience we will be able to go live with our funding strategy targeting film institutions and funds.

The Networking

  • Social Media Campaign
    Our ongoing campaigns on Facebook, Twitter and Linked In are our main networking tools, and You are our starting point. If you share our posts or the content of the website, you will allow us to get more visibility and make this project possible.
  • Blog-posts
    We will actively post on our blog, sharing everything we know, and we would love for You to participate in the discussions.
  • Your Campaign
    Your involvement is the most precious thing we have. If you believe in the project and think it can make some kind of impact, share your thoughts with your contacts, write about it in your blog, get others interested in it. Be your own publisher!

STAGE 3: The Film Production

Producing a film requires many skills and human resources. Some of the steps will involve crowd-sourcing talent where you could get involved.

The Recording

  • On Location Cape Verde
    We have scheduled 2 months to shoot in the archipelago. Our team of 5 including Shooting PDs, Production Assistant, Sound Recordist and Stills Photographer will be flying over as soon as funding is secured. There we will meet our Fixer, but we still need to find an underwater camera person. Are you the one we are looking for?
  • On Location Sweden
    Two weeks of shooting will follow up our main character’s story in his new home as a migrant.
  • On Location Bruxelles
    The European administrative capital is the center of our fisheries policy investigation. We’ll film the relevant institution and their representatives for one week.

The Post-production

  • Edit
    As soon as we come back from our production trips the footage will be handed over to our video and audio editors which will have two months and half to cut it into 2 versions, one for cinema and another for broadcast.
  • Graphic Design
    If you participated to our designer contest and won, you will be the one organizing the graphics for the film and for the distribution.
  • Color Correction
    The Butchers Productions
    will take over from here and fine edit the color correction of the film.

STAGE 4: The Distribution

Our distribution stategy is defined as hybrid; we will get the film out on every platform on the same day, and you can choose which one you prefer.

  • Broadcast Sales
    We’ll target broadcasters world-wide to get the film screened on TV as much as possible, if you are a commissioning editor or know one feel free to contact us for enquiries.
  • Festivals
    A lot of energies will go into festival applications, this way enabling us to get a wider platform for traditional distribution.
  • Cinema Release
    The more buzz our audience/producers can create around the project, the more chances we have to arrange a screening in your city.
  • Digital Platforms
    The film will be distributed directly from our web page through downloads and it will be possible to stream it form different on-line video hosting platforms.
  • DVD Prints
    The DVDs will be distributed and you can purchase them directly from our web page.